Posts Tagged ‘Entrepreneurship’

  • What Do Fluffy Pink Flamingos Have To Do with Entrepreneurship?

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    Big D 2

    Much more than you might think!

    Last week I was in Sarasota Florida at The Institute for the Ages’ Seventh Annual Conference on Positive Aging to launch eProvStudio, a new program I’ve created with colleagues at Babson College – the #1 Entrepreneurship College in the US.

    eProvStudio is designed to help individuals aged 50+ explore the world of entrepreneuring. It combines Babson’s methodology of Entrepreneurial Thought & Action® with the art of improvisation to harness the individual and collective experience of older adults, thereby boosting prosperity for all ages.

    eProvStudio puts the skills and mindset of entrepreneuring into the hands of seniors to help them ignite and build ideas. In a truly experiential environment, players explore the mindset of an entrepreneur and practice the methodology of acting, learning and building on ideas. They draw upon who they are, what they know, who they know, and what resources they have at hand.

    The Sarasota workshop, filled to capacity by creative and energetic seniors 50+, was a huge success, but the workshop represents just one aspect of this pioneering new approach to entrepreneurship. We had several opportunities to engage seniors outside the workshop and the results were life changing.

    Just one example involves my Babson colleague and eProvStudio co-creator, Cheryl Kiser, who was walking with a crutch as she was still recovering from some horrific knee surgery. It was your typical boring aluminum crutch, and I kept saying we really need to do something to spiff that up. It reminded me of a remarkable 89 year-old senior, affectionately nicknamed Kickstarter Granny, who being bored with her old black canes began decorating them with flowers. Her grandson urged her to create some for others and helped her launch a Kickstarter campaign to raise $3000 to start her new business, “Happy Canes,” which sold online through Etsy.com.

    After the workshop, our Babson team drove off in search of a little retail therapy. We found a fun beach store, where I spotted an adorable fluffy pink flamingo. Turning to Cheryl I said, “This is the perfect decoration for your crutch.” She said, “If only I had a piece of string to attach it, and that’s when the “life-changing moment” occurred….

    The store manager had been observing us and with no prompting whatsoever said, “I think I have some twine in the back to hang the flamingo onto your crutch.”

    She found the twine and handed it to Cheryl who was about to loop it around the flamingo’s neck and hang it from the crutch’s crosspiece.

    The manger gently said, “No,” and began playing with possibilities. After a few minutes she had looped the twine under the bird’s wings and tied it to the crutch in such a way as to make the bodacious – some might say a wee bit bawdy – flamingo swing gracefully back and forth with every step.

    As we were thanking the manager, she said, “I thank you. This was joyful and made me feel great.” She asked us what we were doing in Sarasota, and when we told her about eProvStudio, she said, “Oh, I’ve always wanted to be an entrepreneur but never had the courage or resources to do it.”

    We explained how she was already thinking entrepreneurially in the ways she had thought and acted to address a customer challenge. She had used who she was, what she knew, and the resources she had at hand to create new value for the customer and one of her products. We said, “You already have what it takes to think and act as an entrepreneur.”  She is a real-life example of a 50+ year old woman who absolutely can be an entrepreneur but  doesn’t realize it.

    She was delighted, we were delighted with the encounter, and anyone who sees our fluffy pink flamingo – especially now that it is back in snow country – swinging from Cheryl’s crutch is delighted. We could not have had a better beginning for eProvStudio, which aims to “Launch, Lift, Learn and Leverage” all manner of entrepreneurial thinking!

    Cheryl and Big D

     

     

  • Do What You Love – Don’t Settle for Second Best

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    Courtesy, webgrrls.com

     

    If you’re 60 years old and just starting a business of your own, this is not the time for you to settle for second best. First, it is not good for your psyche and second, it is not good for your business.

    In this 12 Most Overlooked Essential First Steps For Starting A Business blog post, the first and last steps are all about you.

    The number 1 question is: Ask yourself, “What do I want out of life?”

    And the 12th and final “most overlooked essential” question is: Remind yourself, “Why you are starting this business and what it’s supposed to do for you?”

    You’ve lived and worked a lot of years. Now you’re free to choose what you want to do for the next 20-30 years. Don’t blow the opportunity. Stay focused and don’t compromise.

    Business News Daily had an article, Innovation Begins at Home for Entrepreneurs, that notes one of the best ways to test your entrepreneurial mettle and staying power is to build on something that works for you. It cites a study, released by the Ewing Marion Kauffman Foundation, a nonprofit group that focuses on entrepreneurship and innovation, which found, “Nearly half of innovative startups are founded by user entrepreneurs. These are firms created by entrepreneurs who developed innovative products or services for their own use and then went on to found firms to commercialize them. They leave an outsize mark on the economy; even though they create only 10.7 percent of startups overall, they account for more than 46 percent of innovative startups that have lasted five years or more.

    For more about the you in entrepreneurship, don’t miss this new book The Big Enough Company by Adelaide Lancaster and Amy Abrams. They explore how to grow your enterprise in a way that sustains your own personal goals and needs, not someone else’s standards. Drawing on the true stories of nearly 100 entrepreneurs, as well as their own experiences, the authors guide readers through the best principles that really matter when you work for yourself. This book empowers entrepreneurs to ignore popular “wisdom” and peer pressure to take charge of their businesses in a way that will help them succeed on their own terms.

    Never Lose Sight of the You in “Starting Your Own Business!”

  • Good Leadership and Moral Clarity in the Clear Light of Spring

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    Spring has sprung in Maine - at last!

    Yesterday, a reader emailed to comment on my post, Dancing to the Music of Leadership. I called the video brilliant and offered kudos to its creator Derek Sivers.

    My reader said, “Not sure this works for me —put a funny-looking mustache on the guy, have him wear a brown shirt, and you get another kind of crowd-pleasing ‘leadership’…  Crowds are not always right.”

    I responded: “You are so right. Your comment gives me goosebumps. But, moral clarity aside, I do love the simplicity in Derek’s commentary regarding how a movement is formed.”

    While I am delighted my reader pointed out something I should have grasped and addressed in my comments on this video, I also stand by my kudos for Derek’s ability to communicate in plain simple English just how a “crowd” or movement happens to follow a charismatic, entrepreneurial leader. It is, as many have said, easier to deal with the devil you know…

    The more we understand the underlying dynamics of a movement, the more opportunity we have to nip the malevolent ones in the bud. One the other hand, if we don’t have a clue, we might find ourselves swept away with the brown shirts or today’s tea cups before our moral clarity genes kick in. Once you’re in a “movement,” it can be cumbersome to extricate yourself. Here in the midst of New England’s mighty maples, we’d say you’ve been caught in the sap’s downward flow when you should have waited for the sugar to rise.

  • Entrepreneurial Boomers

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    The Sloan Center on Aging and Work at Boston College is doing some innovative projects – research, workshops and publications – on older workers.

    This month it published Fact Sheet #26 which provides a fascinating snapshot of entrepreneurship and the older worker.

    It cited, for example, a 2009 analysis of data from the Kauffman Foundation on Entrepreneurship in which individuals aged 55-64 “experienced the largest increase in entrepreneurial activity from 2007-2008 (0.31% to 0.36%), making it the age group with the highest entrepreneurial activity rate.”

    And for those of you who might be thinking that the current economic environment, layoffs and the dismal lack of job opportunites forced this entrepreneurial activity, another 2009 survey from the Kauffman Foundation, generated these results: “80.3% of respondents stated that inability to find traditional employment was not at all a factor in starting their own businesses. Only 4.5% said this was an important factor.”

    We’d love to hear some of your entrepreneurial thoughts – a new business, a new way of doing business, entrepreneurial ideas for your interview with the company where you’d like to work???


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