You’ve done all the right things to try and secure a job. You’ve honed your experience and qualifications to create a brand for yourself and retooled your old resumé into a pro-active working proposal. More, you’ve networked your socks off and beefed up your interviewing skills. Yet – and yet, and yet you’re still unemployed. You may feel you have every right to be blue, but why waste the time? As Confucious said, “To be wronged is nothing, unless you continue to remember it.”
Why not take advantage of this hiatus and write about all those “right” things you’ve accomplished in your job search. Writing a book can be a terrific new self-marketing tool.
Here are six great reasons for you to hit the keyboard, start typing, or even take pen in hand:
1. Share your expertise – Expand the experience that you’ve bulleted in your resumé. In a book you can include a story or two to bring that expertise to life and help others.
2. Build Your Authority – Nothing beats authority like having a published book. You can become the go-to resource in your area of expertise.
3. Separate yourself from the competition – Writing a book provides an opportunity for people to hear your thoughts and insights. Don’t be afraid to say what you really think. Be authentic and your voice will stand out.
4. Expand your network – Too often we limit ourselves to who and what we know. Your book can introduce you to individuals who you never thought would be interested in your passions.
5. Break down your protective/self-limiting walls – If you’ve never written a book before you, the experience will jolt you out of your comfort zone. Acting outside the box you’ve created for yourself is a great experience. As we’ve said before, “You have to step outside the batting cage to hit a home run.”
6. Change your life – Even though you began with the idea of sharing your expertise with the world, the very act of writing is introspective. As you review what you’ve done and strategies you’ve designed, you may come up with a brand new idea of what you’d like to do next!
And the best part about writing a book is that you don’t need to wait for someone to read your resumé, to invite you to an interview, or for that next networking event. You can “Just Start!”
Happy Thanksgiving, and we look forward to seeing your name in print.